Selling on

With over 13 million active customers, is, without a doubt, the largest Marketplace in the Netherlands. Sell via is possible for almost every company with physical products!

Why selling on is a household name in Dutch society. With approximately 2 million unique daily visitors, Bol is the largest e-commerce platform for consumers in the Netherlands. Many customers surf directly to the Bol website to order their products. In addition, the findability of within various Google categories is high, generating a lot of indirect traffic.


Webshop in the Netherlands


Active users NL+BE



Becoming a partner

A large part of the conversion on Bol is due to the assortment of the Bol partners. Thanks to these sales partners, Bol can offer an extensive and diverse product range. Every supplier has the opportunity to sign up for the partner programme and to become a Bol partner. Nevertheless, we recommend you to first research the possibilities of your brand on this marketplace. Do you meet the requirements? What about the direct and indirect competition? integration with an integrator

The Bol marketplace is fully integrated with several integrators, such as Channable en ChannelEngine. No more manual operations! An integrator is the perfect interface between and your own webshop.

  • Manage all your marketplaces in one clear system

  • Always the latest stock and pricing info

  • Centralised product information

  • Order processing in your webshop

  • Also possible in combination with Logistics via

More about Marketplace Integrators

Selling on

Are you ready to increase your sales?

Our specialists are happy to personally take the time to answer your questions and discuss your wishes. Are you interested in the possibilities for your organisation on, or are you having trouble finding the right solution? Then visit our page outsourcing, or get in touch with us!

More information?

Our Marketplace Resources