Selling on Marketplaces
Selling on OTTO
OTTO is a major player in the German market. With millions of active customers, this marketplace is essential for all brands that want to conquer Germany. By offering your products on this marketplace, you are immediately visible in the place where German consumers are already actively searching and buying.
Why sell on OTTO?
With 12 million active customers and 3 million visitors per day, OTTO is a marketplace with enormous reach in Germany. The platform offers a wide range of product categories, including fashion, baby & children, sports, and furniture. OTTO has been around for more than 75 years, making it a well-established name in the German market. As a seller, you benefit from strong brand recognition and extensive reach. Please note that you need a GmbH (Gesellschaft mit beschränkter Haftung) to be able to sell on OTTO.
12 million
Active customers
34
Orders per second
3 million
Visitors per day
How do we help you sell on OTTO?
Our marketplace specialists are happy to support you. With many years of experience, we know exactly how you can maximize the benefits of this German marketplace. This is how we give your products the visibility they deserve:
Selling on OTTO
Ready to increase your revenue?
Our marketplace specialists are happy to help you make the most out of OTTO. We know exactly what it takes to enter this well-known marketplace. Curious about the opportunities for your organization on OTTO? Take a look at our full-service account management page, or get in touch with one of our specialists!


