Selling on Zalando

Zalando is the European Marketplace in the Lifestyle and Fashion category and a great sales channel for selling clothes, shoes, bags, sunglasses and beauty products. Zalando is a closed Marketplace, and therefore, you need permission to sell your products on this marketplace.

Why selling on Zalando?

Zalando is Europe’s biggest fashion platform. Everyone has heard of the former German fashion giant, but most people don’t know is that Zalando is also a (closed) Marketplace. Zalando offers external sellers the possibility to add their products to the range through their partner programme. With 560 million monthly visitors across 28 countries, brands and retailers in the fashion industry don’t want to be left behind. Our Zalando specialists will be happy to get your brand off to a strong start on Zalando. Benefit from the traffic and brand awareness of the former German fashion giant.


Fashion retailer in Europe


Monthly visits


Active users in Europe

Which products are suitable for Zalando?

Zalando has many product categories within fashion, divided into the following product groups:

  • Clothing
  • Shoes
  • Sports goods
  • Accessories
  • Babies

Zalando integration with an integrator

Zalando Marketplace is fully integrated into ChannelEngine, Channable and Koongo. No more manual operations! An integrator is the perfect interface between Zalando and your own webshop.

  • Manage all your marketplaces in one clear system

  • Always the latest stock and pricing info

  • Centralised product information

  • Order processing in your webshop

More about Marketplace Integrators

Selling on Zalando

Are you ready to increase your sales?

Our Zalando specialists are happy to personally take the time to answer your questions and discuss your wishes. Are you interested in finding out more about the possibilities for your company on Zalando, or are you having trouble finding the right solution? Then get in touch with one of our team members!

More information?

Our Marketplace Resources