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Author Archives: laura

Here’s why your brand should definitely be selling om marketplaces

What if you prefer to leave the sales to resellers? Of course, resellers can still sell your products. However, we strongly recommend that brand owners are also present on marketplaces themselves. If resellers stop selling the products for whatever reason, you as the brand automatically take over the listing. In addition, it’s a valuable service […]

The best marketplace strategy for your brand: here’s how to do it

Image with text: everything you need to know about marketplace strategies

Need help developing your marketplace strategy? Looking for the best marketplace strategy for your business? Or curious which marketplaces are most suitable for your products? At MarketPlace Expert, we know everything about marketplaces. We can tell you exactly what works and what doesn’t, and how a brand can become successful on these platforms. Our specialists […]

Branded Shelves Explained: New Advertising Opportunity on Bol.com

What Are the Benefits of Branded Shelves? Advertising with Branded Shelves offers many benefits. Here are some of the key advantages: Need help creating successful Branded Shelves campaigns? At MarketPlace Expert, we know everything about advertising on marketplaces. With our years of experience, we can help you set up effective Branded Shelves ads. We can […]

Niche Marketplaces: Why They Matter for Your Brand

Need Help Selecting the Right Niche Marketplaces for Your Brand? At MarketPlace Expert, we know everything about niche marketplaces. Thanks to our experience, we can guide you in choosing the platforms that best match your product offering. Take a look at our full-service account management page or get in touch with one of our team […]

Avoid product strikes on marketplaces: 6 expert tips

It may go without saying, but the most important thing is to closely follow the marketplace’s selling policies. Each platform has different rules, so make sure you’re familiar with them. What results in a strike on one platform might not be an issue on another, and vice versa. Need help avoiding strikes? Our marketplace specialists […]

Why Reviews on Marketplaces Are Essential for Brand Growth

Personalization makes all the difference. Exceed your customers’ expectations by adding a personal touch to the package. A great example is including a (handwritten) card to thank the customer for their purchase. Need Help Improving Your Reviews? At MarketPlace Expert, we know everything about optimizing your marketplace channels. We understand exactly how to improve your […]

Protect Your Brand and Grow Faster with Bol Brand Registry

How to Register Your Brand on Bol Registering your brand on Bol involves a few simple steps: Register your brand officially with BOIP or EUIPO. Go to the Brand Registration Application page on Bol. Fill out the entire form. Wait for Bol’s approval. This usually takes a few working days. Make sure the brand name […]